Ad Age
Why do I read Advertising Age?
I am so hung over today you don't understand. Unless you're that creative I hooked up with at Nobu last night. Then you do. And before you ignore me in the elevator, you should know Ad Age's report on marketing trends told me placing your 'hysterical' Super Bowl monkey spot before halftime instead of after would make it more effective. And it did. Don't think I don't see you slapping high fives with your partner when I walk by. Call me.
-Nicole Lee, Media Planner
Why do I read Creativity?
I guess I did some decent stuff back in the day, but really I don't create ads anymore. More like shut other people's down. It's kinda fun. They come in all bright-eyed and I say, "Yeah, Crispin did that like two weeks ago." Because they did. Because I just read it in The Work. Look, I'd be lying if I said I didn't get a rise from the idol-like worship of juniors, but don't judge me, judge Creativity for putting the truth out there.
-Rob Mobley, Creative Director
Why do I read Madison + Vine?
Look, I don't get paid the big bucks for nothing. Ok, yes I do. And it's a lot. But that's what happens when you wake up one day and realize your agency is one big car account. We're a dinosaur, folks! That's why I've been picking up Madison + Vine to see what we can do with this hip Hollywood placement thing. I hate to say we're turning this place around - but we're turning this place around. And getting some autographs while doing it.
-Jeff Varnem, CEO